Privacy Policy

INTRODUCTION AND OVERVIEW

This Privacy Policy explains what information DILETI, a division of LD Gems bvba (“DILETI”, “we”, “our” or “us”) collects, why we collect this information, and how we use the information we collect as well as your rights and choices regarding such information. Our Privacy Policy applies to your use of any online service location that posts a link to this Privacy Policy and all features, content, and other services that we own, control, or make available (collectively, the “Service”). By using the Service, you agree to our Terms and Conditions and to our collection, use, and disclosure practices and other activities as described in this Privacy Policy. If you do not agree and consent, discontinue use of the Service. DILETI encourages you to periodically review this Privacy Policy to learn about our privacy practices. If you have questions or concerns about our privacy policy, please contact DILETI as set forth in the section entitled “Contact Us” below.

DATA CONTROLLER

EU data protection law makes a distinction between organizations that process personal data for their own purposes (known as “controllers”) and organizations that process personal data on behalf of other organizations (known as “processors”). DILETI, located at the address in the section entitled “Contact Us” below, is the controller with respect to information you provide through the Service.

INFORMATION WE COLLECT / INFORMATION YOU PROVIDE

We collect information you provide directly via the Service, including when you register an account, update your profile, access our content, make a purchase, participate in a sweepstakes, contest, survey, or other promotion (“Promotion”), contact customer support, or apply for a job. We may use Service Providers (defined below) to collect this information. The information we collect includes information that identifies you personally (whether alone or in combination). Some examples of information we collect include the following:

  • Contact Data. We collect your first and last name, e-mail address, postal address, phone number, and other similar contact data.
  • Credentials. We collect passwords and other information for authentication and account access.
  • Demographic Data. We collect demographic information including your age, gender, and country.
  • Payment Data. We collect data necessary to process your payment if you make a purchase, including your payment instrument number (such as a credit card number), and the security code associated with your payment instrument.
  • Profile Data. We collect your interests, favorites, wish lists, ring size preferences, and other profile data.
  • Contacts. We collect data about your contacts in order to fulfill a request by you. For example, when you e-mail a product to a friend or refer a friend through the Service, we request that you provide names and e-mail addresses for you and your friend. This helps ensure that your friend will know that you have requested that DILETI send them an e-mail. The information DILETI collects from you and your friend will only be used in ways as set forth in this Privacy Policy. By using this functionality, you acknowledge and agree that you have your contacts’ consent for us to use their contact information to fulfill your request.
  • Content. We collect the content of messages you send to us, such as feedback you write, or questions and information you provide to customer support. For example, if you contact a customer service representative or jewelry consultant and provide information to the consultant or submit a request through our Service, we will use your information to respond to your request and to provide you with additional information that we believe may be helpful to you. We may also collect content such as photos, videos or other content that you submit to us.
  • Resume Data. We collect data as necessary to consider you for a job opening if you submit an application to us, including your employment history, transcript, writing samples, and references.

You may choose to voluntarily submit other information to us through the Service that we do not request, and, in such instances, you are solely responsible for such information.

INFORMATION COLLECTED AUTOMATICALLY

DILETI automatically collects information about your device and how your device interacts with our Service. We may use Service Providers to collect this information. Some examples of information we collect include the following:

  • Service Use Data. We collect data about the features you use, the pages you visit, the e-mails and advertisements you view, the products you purchase, the time of day you browse, your referring and exiting pages, and other similar information.
  • Device Connectivity and Configuration Data. We collect data about the type of device or browser you use, your device’s operating software, your internet service provider, your device’s regional and language settings, and other similar information.
  • IP Address and Device Identifiers. DILETI collects your IP address and other device identifiers, including your MAC address and mobile advertising identifiers. We collect this data for various purposes, including to assess, diagnose problems, and improve functioning of our Service, servers, and hosting providers as well as to analyze trends and traffic patterns, gather demographic information, track the date, time, and duration of each session within our website, prevent fraud, and customize our services and advertisements.
  • Location Data We collect data about your device’s location, which can be precise (e.g., latitude/longitude data) or imprecise (e.g., location derived from an IP address or data that indicates a city or postal code level).

DILETI collects data through the use of cookies, web logs, web beacons and other tracking technologies (now and hereafter developed) (“Tracking Technologies”), including the following:

  • Log Files. Our server logs automatically collect information, such as your IP address, your browser type and language, and the date and time of your visit, which helps us track users’ movements around our site and understand trends.
  • Cookies. “Cookies” are small pieces of information that are stored by your browser on your device’s hard drive. We use cookies on certain pages of our Service to, among other things, analyze our web page flow, measure promotional effectiveness, deliver you a more customized shopping experience, track visits from our affiliates and partners and allow the use of our shopping cart.

DILETI uses cookies for various purposes, including the following:

  • Operational: Cookies are essential in order for you to use our Service, such as our shopping bag, as well as to access password protected areas, such as your personal account.
  • Analytics and Performance: Cookies collect information about how you use our Service and remember the choices you make (such as your language or location) to provide an enhanced performance and a more personalized experience.
  • Customization: Cookies allow us to gather information on how our Service is being used so that we can provide content that is relevant to you.
  • Targeting and Advertising: Cookies help us deliver advertisements that are more tailored to you and your interests, as well as limit the number of times you receive the same advertisement. We also use cookies to measure the effectiveness of our advertising campaigns.
  • Social Networking: Cookies allow users to share our pages and content to third-party social networking sites.

For an updated list of cookies on our Service, and your choices regarding them, please visit our Cookie List.

  • Web Beacons. DILETI also uses electronic images known as web beacons (also known as pixels) on the Service. When you access a website, video, e-mail, or advertisement that contains a pixel, the pixel may permit us or a third party to drop or read cookies on your browser. Pixels are used in combination with cookies to track activity by a particular browser on a particular device. We may incorporate pixels from third parties that allow us track our conversions, bring you advertising both on and off the Service, and provide you with additional functionality, such as the ability to connect our Service with your social media account.
  • Device Fingerprinting. Device fingerprinting is the process of analyzing and combining sets of information elements from your device’s browser, such as JavaScript objects and installed fonts, in order to create a “fingerprint” of your device and uniquely identify your device and apps.
  • Location-Identifying Technologies. Location-aware technologies may be used to collect precise location data when you enable location-based services through your device. Location data may be used for purposes such as verifying your device’s location and delivering or restricting relevant content and advertising based on that location.

Some information about your use of the Service and certain Third Party Services (defined below) may be collected using Tracking Technologies across time and services and used by us and third parties for purposes such as to associate different devices you use, and deliver relevant ads and/or other content to you on the Service and certain Third Party Services. For further information on Tracking Technologies and your rights and choices regarding them, see the sections entitled “Third Parties” and “Your Rights and Choices” below.

INFORMATION FROM OTHER SOURCES

As a general policy, DILETI does not sell, trade or rent your information to third-parties, unless you have granted us permission to do so. However, DILETI may obtain information about you from other third party sources. To the extent we combine the information you provide to DILETI through the Service with information we have obtained from third party sources, we will treat the combined information in accordance with the practices described in this Privacy Policy, plus any additional restrictions imposed by the source of the data. These third party sources vary over time, but have included:

  • Data brokers from which we purchase demographic data to supplement the data we collect.
  • Social networks when you reference our Service or grant permission to DILETI to access your data on one or more of these services.
  • Partners with which we offer co-branded services, sell or distribute our products, or engage in joint marketing activities.
  • Advertising partners.
  • Publicly-available sources such as open government databases or other data in the public domain.

For further information on Third Party Services, see the section entitled “Third Parties” below.

USE OF INFORMATION

We use information about you for our legitimate interests, including to:

  • Manage our Service, including your registration, account, and transactions.
  • Perform services requested by you, such as to process and fulfill your order, to respond to your comments, questions, and requests, and provide customer service.
  • Send you technical notices, updates, security alerts, information regarding changes to our policies, and support and administrative messages.
  • Prevent or take action regarding illegal activities, including suspected fraud.
  • Monitor and analyze trends, usage, and activities.
  • Conduct internal research on our users’ demographics, interests, behavior.
  • Improve our marketing and promotional efforts, Service content and product and service offerings.
  • Develop and send you direct marketing, including advertisements and communications about our and third party products, offers, promotions, rewards, events, and services.

We also use information about you with your consent, including to:

  • Verify your eligibility and deliver prizes in connection with Promotions you have entered.
  • Serve advertising tailored to your interests on our Service and Third Party Services.
  • Fulfill any other purpose disclosed to you and with your consent.

We may use information that does not identify you (including information that has been de-identified) without obligation to you except as prohibited by applicable law. For information on your rights and choices regarding how we use your information, please see the section entitled “Your Rights and Choices” below.

SHARING OF INFORMATION

We share your information as follows:

  • Service Providers. We share your information with third party agents, contractors, vendors, and other service providers in connection with their work on our behalf (collectively “Service Providers”). For example, if we need to ship something to you, we must share your name and address with a shipping company. Examples of other third parties that we may share your information with include: webhosting companies, fulfillment companies (e.g., companies that fulfill product orders), loose diamond suppliers, jewelers, assemblers, data analysis firms, affiliates, third party consulting or marketing firms, and e-mail service providers. Additionally, if you use a credit card or other financing alternative to place an order with DILETI, we will use a third party payment processor to process your information in association with the transaction. We may also may share information with other companies and organizations for credit fraud protection and risk reduction. These third parties only receive your information if such information is needed to perform their function(s), and they are not authorized to use such information for any other purpose(s) other than the purpose(s) set forth by DILETI. We only provide third-parties with the minimum amount of information necessary to complete the requested service, product or transaction. Notwithstanding the above, we may permit our Service Providers to use aggregate information which does not identify you or de-identified data for other purposes.
  • Affiliates: We may share your information with our related entities including our parent and sister companies. For example, we may share your information with our affiliates for customer support, marketing, and technical operations.
  • Business Partners: We may share your information with our business partners in connection with offering you co-branded services, selling or distributing our products, or engaging in joint marketing activities. For example, we may share information about you with a business partner for purposes of providing you with co-branded products or services that we may offer.
  • Special Events: If you choose to participate in a special event (for example, a Promotion), DILETI may share your information with those organizations participating in the applicable event. Typically, these third parties do not use your information for any other purpose other than to manage the event. In some cases these third-party partners may send you promotional materials regarding their products and services. In these cases, you will be given the opportunity to opt-out, and not have your information shared with that third-party partner. By entering a Promotion, you agree to the official rules that govern that Promotion, and may, except where prohibited by applicable law, allow the sponsor and/or other parties to use your name, voice and/or likeness in advertising or marketing materials.
  • Feedback and User Provided Content. If you provide feedback on the Service or on DILETI products or services, or provide other User Provided Content (such as photos or videos), we may post and share this feedback, testimonial or other User Provided Content, including your information, on the Service, with third party partners, or in marketing and promotional materials. We may, by our sole discretion, edit feedback, testimonials or User Provided Content for length and content. Data subjects in Europe have additional rights as set forth in “Your Rights and Choices” below.
  • Third Parties. We may share your information with third parties for purposes of facilitating your requests (such as when you choose to share information with a social network about your activities on the Service) and in connection with tailoring advertisements, measuring and improving our Service and advertising effectiveness, and enabling other enhancements.
  • Business Transfer. Your information may be disclosed as part of, or in connection with, any merger, sale of company assets, or acquisition, as well as in the event of an insolvency, bankruptcy or receivership, in which information would be transferred as one of the business assets of DILETI.
  • Security, Compliance with Law, and Fraud Protection. We may disclose your information as we deem necessary, in our sole discretion, to comply with any applicable law, regulation, legal process or governmental request. We also may share your information in order to investigate, prevent or take action regarding illegal activities, including suspected fraud